Okay so you already know that the best way to get Google to think your site is worthy enough to put in the first two pages (unless it’s been around since 1984) is by filling it with meaningful content. But who is going to read it if nobody’s visiting your site?

 You can kill two birds with one stone by linking it to and from your own WordPress blog. But how do you set it up? You don’t know anything about HTML, let alone PHP MySql or HTRP (okay that last one I made up). And who wants one of those IhaveaGenericDomainBCImTooLazyToFigureItOur.wordpress.com domains? Well here’s a step by step guide on how to easily do it yourself:

First step will be to sign up with a host that allows one-click installation. You normally have to implement a database to get WordPress to run on your site and you don’t have the time to go to Borders and read “MySql for Dummies” so trust me, this is the easiest and fastest way. I recommend and use BlueHost because they are the easiest to deal with and they don’t outsource their customer service to India to some guy trying to tell you his name is “Mark”. We’ll use Bluehost in this guide.

So you found a witty and catchy domain name for your new blog and you’ve gone through the registration process (it’s $7 a month for a one year plan and you have to pay for the full year up front, but fret not, you can use Paypal; so all of that crap that you had laying around the house that you sold last week just got you your very own blog).

 When you get to the end of the registration page there will be an option to email the details of the transaction, I recommend doing this so that you have all of your signin and admin links documented.

Step 2: Let’s get this bad boy installed already! Not quite yet. Open up a new window and download Filezilla, it’s a very easy to use FTP client that will help get your pages uploaded when necessary.

Step 3: Okay now let’s get this bad boy installled.

Go to bluehost and login on the top right. That will take you to your control panel where you can do all sorts of stuff like setting up your e-mail accounts, you get free vouchers to search engine PPC campaigns (which you should hire me to help you with by the way because I’m awesome in researching keywords, end of shameless plug) etc. Right now we want to focus on getting your blog installed and you can worry about the other stuff later, I get paid by the hour and this guide take longer than you think!

Okay, scroll down to the Software/Services section and you’ll see an icon that says “Fantastico De Luxe”

Click on it, this is the app that will install the blog.

On the next screen, choose WordPress

And then new installation

Fill in the info on the next screen

And you’re pretty much done. Don’t forget to e-mail yourself the instructions upon installing so that you have all of your login info and admin link

Next step is opening that e-mail and clicking the admin link. This will take you to a login page, and after you login you should see this:

So next is getting rid of that ugly default blue page. Click on Presentation and it will take you to the Themes page. Scroll down to “Get More Themes” and read the text.

Yes, you will have to do some uploading using the Filezilla program that you downloaded earlier. So keep the themes window open, open a new window and go to the Bluehost control panel. Scroll down to files and click on FTP accounts

Scroll down to the Account Management section and find the FTP user with only “/” under directory. All the way to the right of that user, click on “configure FTP client”

There are two ways to update you FTP account information into Filezilla. You can download the file “FTP configuration” and read the instructions on how to have it done automatically, but this enters a file into your registry and I couldn’t get it to work, so we’re going to do it manually instead.

Open Filezilla, click File>SiteManager>New Site

Find your username on the bottom of that FTP accounts Bluehost page, it should say
Manual Settings
FTP Username: baltimp4@baltimoreseo-by-murph.com
FTP Server: ftp.baltimoreseo-by-murph.com
FTP Server Port: 21
SFTP Server Port: 22
(SSH is only available for main account – Requires SSH Access. Click here to activate.)

My username is baltimp4@baltimoreseo-by-murph.com but all that is entered for user is baltimp4
Fill out Host (your url), Leave Port Blank, FTP for servertype, Logontype Normal, User (remember no @blahblah.com) and your password that you used when you registered with Bluehost, and click OK

Open site manager again and click connect after highlighting the FTP that you just chose. That should connect you to your FTP account.
If you have any problems with this Bluehost’s tech support number is 888-401-4678 sometimes you have to call to verify your account first.

 <okay go grab a tea or go outside and get some air or walk the dog because I need a break, these screenshots are killing me!>

 Next step will be to finally get your blog theme updated. When you connect to your FTP account look on the right under Remote Site and click on “public_html”

Then go to WP-CONTENT>THEMES and a list of your two current themes should appear.

Lets go back to that wordpress page that has your two current themes (this one, if you accidentally closed the page login to the WordPress admin and click on presentation)

And click on the “WordPress Theme Directory” on the bottom. This page should come up:

This is where you can choose how your page will look. Take some time to browse around and when you find one you like, click on Download.

This will prompt you to download a ZIP file which hopefully you’re already familiar with, I recommend choosing RUN or Open and once Winzip or Winrar opens the file, unzip the entire file into a new directory on your hard drive and remember where it is.

After you’ve downloaded your theme it’s time to install it.

Switch over to Filezilla and, on the left hand side under Local Site find the folder that you just created after unzipping the file onto your hard drive. If it was all done correctly it should look something like this (Cutline is the theme I chose):

Take that whole file and drop it over to the bottom right so that your Theme Folder is listed along with “…, default, and classic”
It should end up looking like this after the files transfer:

And you’ve installed your new theme. Now just go back to the presentation tab in your WordPress admin and select the new theme, and there ya go!

Next guide will be changing the header banner and a few other mods. Most themes also have their own support forum so if you ever run into a problem, do a google search on the name of your theme and support and you should be able to find some help.

Now get to blogging!

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